writing wellness copy

About
Creative Copywriter, Content Writer & Copyeditor
Health & Wellness

I take a conceptual seed, nurture it, and watch as it captivates the audience.
When shaped correctly, words can change the world.

Based in Ireland, I collaborate with global clients and companies to craft impactful content across the health and wellness sector. With a strong foundation in nursing—holding a BSc (Hons) in Science and Diploma in Sports Injuries Management—my work is enriched by years of hands-on clinical experience and continued learning through specialised courses in copywriting and creative content development.
Having worked both in-house and within agency settings, I have produced content that spans the full spectrum of health and wellness. My background includes general and community nursing, healthcare leadership, and health promotion—experience that allows me to write with credibility, clarity, and a deep understanding of the field.
From building brand narratives and developing training programs to creating sales aids, educational resources, wellness blogs, and thought leadership articles, I help health-focused organisations communicate with authenticity and purpose.

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Bespoke Services
Quality Meets Authenticity!

WEB COPY
Good words. Fewer words. More impact. Whatever message you want to convey on your site, I'll find the best way of saying it.
CONTENT MARKETING
I'll help you craft an editorial strategy and brand voice. I'll also write engaging content that will help your site rank for relevant keywords.
Creative Content Writing
Every brand and company is differentt and I write for your tone of voice. Developing content that stands out, informs, educates, and impacts.
Creative Copywriting
Writing quality copy that leads to a desired action. I will create copy that supports your brand and business.
Creative Course Development
Writing quality content around health, social care, personal development, and wellness training and education.
Creative Writing
Writing authentic, bespoke creations that inspire and move readers. Capitvating the audience at a whole other level.
Creative Customised Healthcare Plans, Policies, Packs
I will create your bespoke customised healthcare packs, clinical or HR policies, senior living activities packs, healthcare plans, and much more.
Collaborations
Companies I've worked with include:

Senior Copywriter & Content Writer/Manager
ProMedical
ProMedical is an established framework-approved healthcare recruitment agency providing temporary and permanent staffing solutions.

Creative Copywriter
Publicis Groupe
Publicis Groupe is the second-largest communications group in the world and a leader in marketing, communication, and digital business transformation.
Creative Copywriter
Digitas Health
Digitas Health is the first globally connected health agency, bringing urgency to the abundant opportunity in today's complex healthcare environment.
Creative Copywriter

Open Health
Open Health is a well-establishedmedical communications agency.
Creative Copywriter

Medevise
Medevise Consulting is an experienced team that provides regulatory, clinical, market assessment and medical communication services for ophthalmic companies looking to succeed in Europe.
Content Writer
Barrow Training
Barrow Training is one of Ireland's largest providers of blended learning courses accredited by QQI.
Creative Copywriter, Content Writer, Copy Lead & Editor

AnatomyStuff
AnatomyStuff is a UK provider of anatomical models, anatomy charts, clinical skills trainers, patient simulators, and medical education products for medical professionals. The UK's leading medical education supplier, serving the NHS, universities and professionals.
Qualification & Assessment Reviewer

TQUK
TQUK is an Ofqual-approved Awarding Organisation that aims to be the Awarding Organisation of choice for Centres focussed on qualifications in the Teaching and Learning, Health and Safety, Food Safety and First Aid sectors.
Policy Writer

CQC Compliance
CQC Compliance is a trusted, industry-leading compliance organisation established to help new and existing health and social care providers become and remain compliant with the CQC.
Policy Writer
Eagle Lodge
A leading specialist cardiology practice in Ireland.
Get in Touch
Let's chat through your business needs.
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Find me
Here's where I might be hanging out!

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annemariefogarty@icloud.com